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19633714
Business Analytics: Data Analysis & Decision Making (MindTap Course List)
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Numéro d'article:
19633714
MGA 157576
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Two highly experienced authors and experts in the field of operations research, have teamed up to write ‘Practical Management Science’.
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Ce qui se démarque
Comprehensive Curriculum
Covers essential concepts of business analytics, empowering learners to make data-driven decisions in various business contexts, enhancing professional skills and marketability.
Interactive Learning
Incorporates MindTap's interactive tools that promote engagement and retention, providing hands-on experience with business scenarios, essential for real-world application.
Expert Insights
Offers contributions from industry experts, giving learners access to current trends and practical knowledge that enhances understanding and application of data analysis techniques.
Détails du produit
- S. Christian Albright received his B.S. degree in mathematics and Ph.D. in operations research from Stanford.
- He taught courses in management science, computer simulation, and statistics at Indiana University.
- He has published more than 20 articles in leading operations research journals.
- After retiring, he worked for Palisade software company before continuing to revise successful textbooks.
- Wayne L. Winston is Professor Emeritus of Decision Sciences at Indiana University and now teaches at the University of Houston.
- He has received over 45 teaching awards and has written several successful textbooks.
| Publisher | Cengage Learning |
| Publication date | April 2, 2019 |
| Edition | 7th |
| Language | English |
| Print length | 984 pages |
| ISBN-10 | 0357109953 |
| ISBN-13 | 978-0357109953 |
| Item Weight | 4.68 pounds (2.12 kg) |
| Dimensions | 8.75 x 1.5 x 11 inches (22.2 x 3.8 x 27.9 cm) |
À qui est-ce destiné ?
-
Students in Business
Ideal for undergraduate students pursuing degrees in business, offering foundational knowledge in analytics and decision-making.
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Professionals Seeking Skills
Beneficial for working professionals aiming to enhance their data analysis and decision-making skills for career advancement.
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Educators and Instructors
Useful resource for educators teaching business analytics, providing structured content and real-world applications.
-
Beginners in Data
Not ideal for complete beginners lacking foundational knowledge in data analysis or business concepts.
DESCRIPTION DU PRODUIT
Business Analytics: Data Analysis & Decision Making (MindTap Course List)
About This Item
Product Title: Business Analytics: Data Analysis & Decision Making MindTap Course List 7th Edition Are you looking to enhance your business decision-making skills? Look no further than the Business Analytics: Data Analysis & Decision Making MindTap Course List 7th Edition. This comprehensive resource is the perfect companion for students and professionals alike who are eager to dive into the world of business analytics. Authored by renowned experts S. Christian Albright and Wayne L.
Winston, this edition offers valuable insights and practical knowledge that will empower you to make informed decisions based on data analysis. Albright, with his extensive background in mathematics and operations research, brings a wealth of expertise to the table. Winston, a professor emeritus and recipient of numerous teaching awards, showcases his proficiency in using spreadsheet models to solve real-world business problems. This textbook covers a wide range of topics essential to mastering business analytics.
From e-commerce analytics and customer data analysis to competitive analysis and market analysis, you will gain a deep understanding of how to extract valuable insights from data. You'll also learn about strategic decision making, business intelligence, and data-driven decision making – all key skills for any professional in today's data-driven world. With this resource, you'll discover the power of predictive analytics and how it can help you make accurate forecasts. Gain insights into customer behavior analysis, competitor analysis, risk analysis, and financial analysis to understand the intricacies of your business landscape.
Explore data visualization, data mining, and customer segmentation analysis to uncover hidden patterns and opportunities. Additionally, this book offers guidance on pricing analysis, inventory management analysis, demand forecasting analysis, sales performance analysis, and marketing analytics – all essential aspects of running a successful business. Whether you're a student looking to excel in your business analytics coursework or a professional seeking to enhance your decision-making abilities, the Business Analytics: Data Analysis & Decision Making MindTap Course List 7th Edition is your ultimate guide. Stay ahead of the competition by leveraging the power of data-driven insights and make better decisions for your business.
Order your copy today and unlock the full potential of business analytics.
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Statistics Editorial Review
This data analysis textbook appears to be more suitable for data analysts rather than business analysts, as per customer feedback. The book provides some useful information, particularly on Excel functions, but falls short in areas such as the accuracy of page numbers in the key terms section and the quality of conceptual questions. Some customers have also raised concerns about the formatting of instructions and the proofreading errors found in the book.
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Avantages
- Provides useful information on Excel functions
- Includes a summary of key terms at the end of chapters
Les inconvénients
- InConsistent page numbers in key term summaries
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Caractéristiques et avantages
- S. Christian Albright and Wayne L. Winston are the authors of this book.
- Both authors have more than 20 years of experience in teaching management science.
- ‘Practical Management Science’ provides the core concepts of management science,
- It is useful for students, professionals, managers, and people from other fields who want to learn the techniques of operations research.
- The book covers various topics such as linear programming, network models, decision analysis, queuing theory, simulation and forecasting models.
- The book is based on the latest version of Microsoft Excel to develop and solve models.
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